How to Offer Free Shipping for a Specific Customer Group


Providing a free shipping option to select customers is a fairly common practice. For example, perhaps you sell to both wholesale and retail customers and want to offer free shipping for your wholesale customers. By using ShipperHQ’s shipping rule builder, you can set up a free shipping rule to offer a no cost shipping option for select customer groups. The steps outlined below will guide you through setting up this type of shipping rule.

Platform Requirements

  • Customers assigned to the correct Customer Group in your eCommerce platform.

ShipperHQ Requirements

  • At least one Carrier set up in ShipperHQ
  • Customer groups enabled within ShipperHQ.
    • On the Shipping Rules page in ShipperHQ, click the “Settings” link in the top right corner.
Location of Settings on Shipper Rules page.
From here, a list of advanced shipping rule settings will be presented, including the option to enable Customer Groups.
Location under settings to set Customer Groups as Yes to enable customer group based shipping rules.
Once, enabled, the “Customer Groups” option will be added to the left-hand navigation menu and Customer Groups will be available as a condition on Shipping Rules.
Location to view Customer Groups option in Shipping Rules menu.


1. Go to “Shipping Rules” using the left menu > Add New
Click New to start creating a new shipping rule.
2. Select the type of rule to be created. For this example, Free Shipping will be used to offer Ground shipping at $0 for the “Wholesale” customer group.
Location to select Offer Free Shipping action for the shipping rule.
3. Select how you’d like to offer free shipping Setting to select how the free shipping should be applied to cart.4. Select the method(s) to be overridden with free shipping under this rule.Select shipping methods to which the rule will apply. 5. Select “Customer Groups” to be used as the condition that applies for this rule.
Location to select Customer Groups as a condition for the shipping rule.
6. Select the customer group(s) that will be used for this rule. For example, select “Wholesale” so that Ground shipping will be presented at no cost for wholesale customers.
Example showing how to select customer groups in the rule.
7. Be sure to add a title to the new rule and then click “Finish” to save it
Example of summary of the shipping rule displayed before you click on Finish and complete the rule creation.
It is recommended the all new rules be tested using ShipperHQ’s “Test Your Rates” feature prior to testing at checkout.


With the above configuration, free shipping will be presented for Ground on any order where the “Wholesale” customer group is present.
Test Your Rates

Verify that your carriers and rules are working and see how they will display in your checkout right from the ShipperHQ dashboard.

Learn More

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